Willpower is a poor strategy for building a business. It’s inconsistent. It burns out fast. Worst of all, it tricks smart people into thinking failure is their fault instead of a problem with the system they’re using. A study showed that decision fatigue can lead to a...
A lot of founders confuse interest with real commitment. It usually goes like this. You ask someone, “Would you buy this?”They answer, “Yeah, totally.”You leave the conversation thinking, Great, my idea is validated. But it isn’t. Most of the time, people are just...
As entrepreneurs, we’re surrounded by data. Revenue numbers, website traffic, click-through rates, leads, churn, retention, email opens, social engagement… the list goes on. Most business owners track too many metrics and celebrate none of them, since these numbers...
